Mercury MMS Solution

NewNet’s Mercury MMS Solution, recipient of the GSMA Innovation Award, enables content and service providers (CSPs) to deliver rich multimedia content to all subscribers, quickly and easily.

NewNet’s holistic, next generation, multimedia delivery platform enables content and service providers (CSPs) to unlock new revenue streams blocked by legacy business models and dramatically increase their profit margins. The platform will rapidly drive new mobile multimedia services, increase subscriber usage and drive revenue growth.

  • Provides Content Services Providers a complete environment for creating, deploying and performing real-time analysis of multimedia rich campaigns
  • Positions CSPs as a vital player at the center of the content value chain and provides the commercial innovation to maximize revenues
  • Enables CSPs to fully monetize multimedia services and work effectively with in-house and third-party content providers such as ad agencies, media outlets and major consumer brands

Worlds leading mobile data operator – 43.2 million subscribers on its GSM network…
“With solutions like this, operators can occupy a significant position in the value chain for content, services, analytics and revenues”
Danilo J Mojica – SMART Wireless Consumer Division

The Complete Mobile Multimedia Platform

Multimedia Applications Layer

The applications layer allows operators to build the right multimedia network for their subscribers. Applications are modular and can be used in a variety of combinations, tailored to their distinct network needs.

Service Support Layer

This layer offers end-to-end service support required for a seamless multimedia environment, managing all types and combinations of multimedia messages. Operators have full visibility of subscriber profiles, handsets capabilities and response to campaigns and services. Precision targeting, ROI and analysis can be achieved on a mass scale.


Multimedia Engine Layer

The fast, robust, scalable, Mobile Multimedia engine includes network connectors that link 2G, 2.5G, 3G and internet environments via WAP/MMS, JAVA, H.324M and SIP protocols. Capable of thousands of transactions per second and consistently handling millions of multimedia transactions per hour, the engine has been designed for both horizontal and vertical N+1 scaling for maximum flexibility and cost-efficiency.